Content Creator

JOB SUMMARY
The Content Creator will act as a key element to bring our organic social strategy to life and leverage their social media experience, creativity, and strategic skills to help manage multiple social accounts across multiple channels
This person will work under the Brand Marketing Team with a specific focus on ideating, capturing and editing social media content
Day to day responsibilities include:

• Ideate and develop video and creative concepts in organic social that aligns to broader content strategy and calendar.

• Film and edit video for use in organic social.

• Help produce and schedule footage for in-store shoots and other organic social video captures.

• Help gather insights to inform content ideation and creation
Provide best practices and ways to optimize efforts.

• Collaborate with organic social team on copy for all social posts

• Effectively present social concepts to Senior Manager for approval

• Research, ideate and bring new trends and creative ideas to the organic social team for producing content ideas.


QUALIFICATIONS:

• 3-5 years of professional experience, with at least 3 years creating Social Media content across multiple accounts and/or channels for brands including, but not limited to, Instagram, TikTok, Twitter, Pinterest and Facebook.

• Proficiency in Adobe Creative Suite and/or video editing tools (CapCut, iMovie, etc.)

• In-depth understanding of social media, trending topics, emerging channels and engaging content

• Creativity, adaptability, and the ability to work collaboratively with a team

• Preference for BA or BS in Marketing, Communications, or Visual Arts Degree

• The ability to meet deadlines in a fast-paced environment and to pivot to handle multiple projects concurrently

• Experience writing strong, succinct copy that is grammatically correct

• Ability to work with existing marketing assets and turn them into compelling concepts for social

• A positive attitude and sense of humor

• An eye for detail and a desire for perfection

• Great organizational skills

• Solid time-management skills

• Effective communication skills

• A passion for brand storytelling and social media and the willingness to learn from other marketing professionals