Email Data Campaign Specialist

Description:
- SQL scripting experience
- Email execution experience
- Database marketing experience
*building JD concurrently

Ideal candidate: A team player that has an in-depth working knowledge of Responsys Interact
The ideal candidate will be able to grasp new concepts quickly, be technical in nature, and be willing to go the extra mile to ensure marketing emails are executed correctly
Someone who likes solving complex puzzles and has an automation mentality.
Required soft skills good communicator, comfortable working on multiple projects at once, willing to pitch in where needed

Software they would they be using, Level of experience? # yrs?
1
SQL: 3+ years preferred, 1+ year required
2
Responsys Interact (of other ESP): 3+ years preferred, 1+ year required

MUST-HAVE:
1
Experience using Responsys system or other ESP
2
SQL
3
Ability to effectively communicate technical challenges to non-technical audiences

NICE-TO-HAVE SKILLS/EXPERIENCE (Level of experience? # yrs?):

• 3+ years' of campaign management software experience

• 3+ years' experience working with marketing automation solutions

• 3+ years' experience working in or directly supporting marketing

HM Notes
This role will be focused exclusively on using data to talk to customers
This is not an analyst position and will require minimal analytic skills
We are looking for someone who has used Responsys Interact in some capacity to deploy email, but with an eye towards someone with SQL + campaign management experience.

• We currently work on oracle responsys platform

• We've always used oracle as a full service agency for us (creative to coding to qa)

• Looking to be more efficient and scale our program by building more in-house

Ideal candidate:

• Knows standard way of working within an esp's platform.

• Comfortable with current technologies.

• Has courage
Does own research.

• Energetic, excited to help us carve out this new role on the team.

• Build process as we go

• Articulates challenges and provides overview at high level
Dynamic hard working team

Planning & Navigating Requirements

• Advocates and executes direct marketing strategies in support of Client company and marketing goals.

• Supports the breadth of email needs from unique to dynamic emails driven from data.

• Creates and manages workload to meet hard-deadlines and adapts to agile business demands.

• Executes on both ad-hoc promotional campaigns and automated scheduled programs.

• Executes from project plans for direct marketing efforts.

• QA checks and troubleshoots UAT proofs to ensure strong execution and quality.

• Ability to handle multiple priorities in a fast-paced, agile environment.

• Able to translate technical explanations to non-technical parties.